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Method, system and storage medium for providing supplier branding services over a communications network

DC
  • US 7,412,446 B2
  • Filed: 02/22/2002
  • Issued: 08/12/2008
  • Est. Priority Date: 02/22/2002
  • Status: Expired due to Fees
First Claim
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1. An information exchange system for providing supplier branding services, comprising:

  • a server in communication with a data storage device via a communications link, said server executing;

    web server software operable for hosting and serving web pages; and

    applications software, including a branding tool operable for creating and disseminating branded information;

    a database associated with said data storage device, said database storing;

    supplier subscription records operable for facilitating portal services, said supplier subscription records including customer target records; and

    customer profile records;

    a link to an enterprise portal site of a registered customer system; and

    a link to a subscribing supplier system;

    wherein said branding tool maps said branded information provided in said supplier subscription records to profile information provided in said customer profile records and transfers resulting targeted branded information to said customer system.

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