Computer-readable medium product label apparatus and method
DCFirst Claim
1. A method comprising:
- providing vendor data corresponding to a source of products and directed to potential purchasers of the products;
recording the vendor data and instructions, installable and executable by a computing device of a purchaser, on a computer readable storage medium;
providing a product label, operably independent and substantively distinct from the products, for securing to the products and providing an advertising impression designating the source and the products, wherein the product label comprises the computer readable storage medium;
securing the product label to a product; and
distributing the label, as the product label on the product, to a purchaser.
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Accused Products
Abstract
A user-computer-readable medium provides all or part of a product labeling system for engaging purchasers. Executables, data, or both are recorded in the medium embodied in a tag or other product labeling structure, in order to deliver to a consumer or purchaser engaging presentations of products, information, or registration templates. As a result, purchasers may receive launchers, browsers, viewers, e-mail systems, facsimile centers, players, or interface brokers for the foregoing, if organically installed already on a workstation of a purchaser. In certain embodiments, entertainment, games, skill tests, and the like, recorded in the medium as a product tag or label may execute to engage a purchaser and provide purchaser profiling information.
13 Citations
19 Claims
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1. A method comprising:
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providing vendor data corresponding to a source of products and directed to potential purchasers of the products; recording the vendor data and instructions, installable and executable by a computing device of a purchaser, on a computer readable storage medium; providing a product label, operably independent and substantively distinct from the products, for securing to the products and providing an advertising impression designating the source and the products, wherein the product label comprises the computer readable storage medium; securing the product label to a product; and distributing the label, as the product label on the product, to a purchaser. - View Dependent Claims (2, 3, 4, 5)
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6. A method comprising:
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providing a processor; providing data reflecting at least one of a product, supplier providing the product, vendor selling the product, and potential users; providing criteria to the processor by which to analyze the data; analyzing, by the processor, the data according to the criteria; selecting, by the processor from the data, vendor data directed to the potential users, based on the analyzing; providing the product selling to an end user; providing the vendor data, and instructions installable and executable by a computing device of the end user; providing a product label connected to the product and having a face displaying an advertising impression directed to the end user; the providing the product label, wherein the advertising impression identifies the product and at least one of the vendor and the supplier; and the providing the product label, wherein the product label further comprises a computer-readable storage medium operably independent and substantively distinct from the product, storing data, comprising the vendor data, other data, reflecting at least one of the product and the supplier, and the instructions installable and executable by a computing device of the end user. - View Dependent Claims (7, 8, 9)
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10. An article comprising:
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a product label associated with, and providing an advertising impression corresponding to, a product offered for sale and a vendor thereof, the product being physically separable and operably distinct from the product label; a computer readable storage medium, integral to the product label and storing operational and executable data structures, the data structures being configured to be readable and installable by a first computer associated with a purchaser of the product and comprising at least one of vendor data, associated with the vendor as a source of the product and comprising presentation instructions installable and executable by the first computer to present to the purchaser a presentation provided from the vendor, and at least one of profiling data comprising profiling instructions installable and executable by the first computer to obtain information corresponding to at least one of the purchaser, the vendor, the product, and a relation between two or more thereof, and linking data comprising linking instructions installable and executable by the first computer to control communication thereof with a second computer associated with the vendor. - View Dependent Claims (11, 12, 13, 14, 15, 16, 17, 18, 19)
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Specification